Workspace viewIllustrative data — how the club looks once the assessment is complete.

Ticketing & Matchday

Fill seats and price them right.

Attendance is up 18% year on year and yield per attendee has grown without headline price rises — driven by fixture categories, two activated theme days and the new family bundle.

Avg attendance2,847+18% YoY

Stadium utilisation64%+9 pts

Season tickets1,120+210

Ticket yield€13.40+€1.90

Digital share72%+31 pts

No-show rate11%-4 pts

Attendance by matchspectators

Gate revenue mix€

€375k

total

Season tickets€168k45%

Single match€132k35%

Hospitality & groups€54k14%

Flex passes€21k6%