Club IntelligenceFC North Sea
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F&B / Concessions

Grow spend per head on matchday.

Spend per head is up €0.90 year on year on the back of cashless tills, half-time combos and an earlier pre-match window — capture rate rose seven points without a single headline price increase.

Spend per head€4.20+€0.90 YoY
Capture rate44%+7 pts
Cashless share78%+26 pts
Avg transaction€7.60+€0.80
Gross margin58%+4 pts
Half-time queue7 min-5 min
Spend per head by match
F&B revenue mix
€200k
total
Beer & drinks€96k48%
Hot food€58k29%
Snacks & confectionery€26k13%
Hospitality catering€20k10%